L'Oréal Professionnel Série Expert Magnesium Silver Neutralising Shampoo is a lavender shampoo formulated for use on both natural and dyed grey, white and light blonde hair, to minimise brassy and yellow undertones. This professional silver shampoo contains powerful anti-yellowing agents to help reduce unwanted tones while enhancing the overall look and feel of the hair.

L'Oréal's expert silver shampoo features a salon-strength formula and is enriched with magnesium to promote manageability, strength and shine. Ideal for both natural and dyed hair, the gentle yet effective ingredients help to reduce stubborn tones while ensuring hair is looked after between salon visits. The amino acids in the shampoo are specially formulated to maintain your colour while restoring hair strength from root to tip.

To use, wet hair throughout and distribute the product evenly. Massage for approximately 30 seconds to create a luxurious lather, then rinse thoroughly. For best results, repeat and then follow with L'Oréal Professionnel Série Expert Magnesium Silver Neutralising Conditioner.

Aqua / Water / Eau, Sodium Laureth Sulfate, Sodium Chloride, Coco-Betaine, Glycol Distearate, Cocamide Mipa, Dimethicone, Sodium Benzoate, Sodium Hydroxide, Citric Acid, Hexylene Glycol, Ci 60730 / Acid Violet 43, Salicylic Acid, Carbomer, Benzyl Salicylate, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Limonene, Magnesium Acetate, Hexyl Cinnamal, Aspartic Acid, Glycine, Arginine, Glutamic Acid, Phenoxyethanol, Fumaric Acid, Parfum / Fragrance (F.I.L. C230906/1).

Range:
  • Silver
Ingredients:
  • Aqua / Water / Eau, Sodium Laureth Sulfate, Sodium Chloride, Coco-Betaine, Glycol Distearate, Cocamide Mipa, Dimethicone, Sodium Benzoate, Sodium Hydroxide, Citric Acid, Hexylene Glycol, Ci 60730 / Acid Violet 43, Salicylic Acid, Carbomer, Benzyl Salicylate, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Limonene, Magnesium Acetate, Hexyl Cinnamal, Aspartic Acid, Glycine, Arginine, Glutamic Acid, Phenoxyethanol, Fumaric Acid, Parfum / Fragrance (F.I.L. C230906/1).

Brand:
  • L'Oréal Professionnel
Volume:
  • 300ml
Directions:
  • Distribute evenly through wet hair. Lather. Rinse thoroughly.

Size:
  • Another Size

L'Oréal Professionnel Serie Expert Silver Shampoo 300ml

GBP 13.4

£13.40

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L'Oréal Professionnel Série Expert Magnesium Silver Neutralising Shampoo is a lavender shampoo formulated for use on both natural and dyed grey, white and light blonde hair, to minimise brassy and yellow undertones. This professional silver shampoo contains powerful anti-yellowing agents to help reduce unwanted tones while enhancing the overall look and feel of the hair.

L'Oréal's expert silver shampoo features a salon-strength formula and is enriched with magnesium to promote manageability, strength and shine. Ideal for both natural and dyed hair, the gentle yet effective ingredients help to reduce stubborn tones while ensuring hair is looked after between salon visits. The amino acids in the shampoo are specially formulated to maintain your colour while restoring hair strength from root to tip.

To use, wet hair throughout and distribute the product evenly. Massage for approximately 30 seconds to create a luxurious lather, then rinse thoroughly. For best results, repeat and then follow with L'Oréal Professionnel Série Expert Magnesium Silver Neutralising Conditioner.

Aqua / Water / Eau, Sodium Laureth Sulfate, Sodium Chloride, Coco-Betaine, Glycol Distearate, Cocamide Mipa, Dimethicone, Sodium Benzoate, Sodium Hydroxide, Citric Acid, Hexylene Glycol, Ci 60730 / Acid Violet 43, Salicylic Acid, Carbomer, Benzyl Salicylate, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Limonene, Magnesium Acetate, Hexyl Cinnamal, Aspartic Acid, Glycine, Arginine, Glutamic Acid, Phenoxyethanol, Fumaric Acid, Parfum / Fragrance (F.I.L. C230906/1).

Range:
  • Silver
Ingredients:
  • Aqua / Water / Eau, Sodium Laureth Sulfate, Sodium Chloride, Coco-Betaine, Glycol Distearate, Cocamide Mipa, Dimethicone, Sodium Benzoate, Sodium Hydroxide, Citric Acid, Hexylene Glycol, Ci 60730 / Acid Violet 43, Salicylic Acid, Carbomer, Benzyl Salicylate, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Limonene, Magnesium Acetate, Hexyl Cinnamal, Aspartic Acid, Glycine, Arginine, Glutamic Acid, Phenoxyethanol, Fumaric Acid, Parfum / Fragrance (F.I.L. C230906/1).

Brand:
  • L'Oréal Professionnel
Volume:
  • 300ml
Directions:
  • Distribute evenly through wet hair. Lather. Rinse thoroughly.

Size:
  • Another Size

Reviews

Overall Rating : 4.64 / 5 (11 Reviews)
  • 7 5 star reviews
  • 4 4 star reviews
  • 0 3 star reviews
  • 0 2 star reviews
  • 0 1 star reviews
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Top Customer Reviews

Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are independent and do not represent the views of The Hut Group.

No more old yellowing hair

I believe in growing old gracefully, don't want to dye my hair nor go down the 'blue rinse' route taken by my mother! Having. been blond as a child & got gradually darker in my teens I used to have highlights to 'add interest' to my hair throughout my 20s & 30s. I started going grey in my late forties & nearly 30 years later now have lots of 'interest' in my hair as It goes from white in front & on top to original dark still underneath! I find this shampoo has dealt with the horrid 'yellowing' of my white hair without making it either blue or purple!

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Must have

This shampoo is a must for blondes or people with highlights! You should try this! I am very satisfied!

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Pending results

Got this based on previous reviews and a ginger tinge to my newly hi lighted blonde hair. To be honest I have only used it twice so far and have not noticed any difference. I'm hoping I've been over cautious in not using enough....here's to plenty of bubbles and Debbie Harry next time round!

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Excellent

Amazing product to revitalise the tone of blonde highlighted hair in between salon visits

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Goodbye Yellow Hair!

I have curly hair which I have bleached at the roots then a toner over all my hair to blend the colour contrast. This shampoo takes the extra step of removing any brassy tones that may develop or persist. A must for light blondes.

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Great for getting rid of the brassy look

I use this L'Oreal Serie Expert Silver Shampoo regularly to boost the platinum look in my hair when it starts to get a bit brassy between visiting the hairdresser. It does leave your hair a bit more dry if you use it too often, so I limit my use to once a week, which is more than enough to remove the brassy colour. Also, if I notice my hair is particularly brassy, I apply the shampoo directly to dry hair and leave for 5 mins. It looks scary at first given its quite a dark colour, but it really does the trick!

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Perfect :)

Love it! Perfect for my blonde hair!

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Purple goodness!

This shampoo is fantastically pigmented! The purple hue really gets rid of any brassy or golden undertones in blonde/white hair! Grab a reasonable amount (depends on hair thickness and length) and lather up..leave on for a few minutes - not too long as your hair will go violet - and tah-dah...perfect blonde hair!

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DOES EXACTLY WHAT IT SAYS ON THE BOTTLE

The best shampoo i have ever used for my blonde hair.It instantly brightens from dull copper,to brilliant white blonde.Its as good as any salon toner!Have been using for almost two years now,just love this product

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Brilliant

Excellent as always. Gets rid of the brassiness in my blonde locks instantly!

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